20 Awesome Indie Makeup Brands You Need To Know
Colourpop has become a super mainstream brand in the past few months or so, gaining a ton of popularity for their super affordable liquid lipsticks that outperform most of their high-end counterparts. This is one of the Indie Makeup Brands
Glitter gals and gents, look no further than Violet Voss. Home to some of the most gorgeous glitters known to man, Violet Voss has loose glitter pigment in a ton of colors, and an entire line of makeup, including highlighters and matte shadows. This is one of the Indie Makeup Brands
Beauty Guru Tati mentioned in a recent video that she looooves their eyeshadow, and I mean after seeing their pigmented swatches and color selection, I can totally see why.
Jeffree Star might be a controversial beauty blogger, but he does have some of the best liquid lipsticks and highlighters around. The Velour Liquid Lipsticks have a matte finish, and last for hours.
Morphe has become a household name in the makeup world, offering high-quality makeup brushes at an accessible price. Beyond that, they have eyeshadow palettes, foundations, and more.
W3LL PEOPLE is a cruelty-free, all-natural makeup brand that utilizes botanicals and is free of fillers. Their belief is that because the skin absorbs almost everything put on it, what we put on it shouldn't be chemical-latent.
Dose of Colors, while offering a full line of cosmetics, is known for their matte liquid lipsticks, traditional lipstick, satin lipstick, and lipgloss. Those who can't get enough lip color will love Dose of Colors!
These liquid lipsticks have certainly been making a splash in the makeup world, come in some of the most beautiful shade ranges I have ever seen, and are all waterproof.
Juvia's Place specializes in creating palettes that feature beautiful shadows with both shimmer and matte finishes, high pigment, good color payoff, at an affordable price. Juvia's also offers brushes, blushes, and single shadows.
Makeup Monsters has the most colorful, cool colors in Matte Liquid Lipstick, Soft Satin Liquid Lipstick, and Moonlit Metals Liquid Lipsticks. Plus, all products are vegan and cruelty-free!
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We're all used to hearing about the same makeup brands time and time again, but what about those lesser-known, indie brands? These often offer the same, if not better, pigmented and vivid colors, more vegan and cruelty-free options, and a big selection of colors and finishes,
You have probably heard of some of these, and have never heard of others, but all are fierce and deserve to have a little spotlight!
1. Colourpop

Colourpop has become a super mainstream brand in the past few months or so, gaining a ton of popularity for their super affordable liquid lipsticks that outperform most of their high-end counterparts. This is one of the Indie Makeup Brands
2. Melt

Melt also makes incredible, vibrant matte lip colors, but in a true lipstick rather than a liquid lipstick. Big fan of eccentric colors like blue, green, and black? Melt has your back.
They also have other bomb products, like these highlighters that are probably brighter than my future. This is one of the Indie Makeup Brands
3. Sugarpill Cosmetics

Obsessed with bright, colorful shadows? Sugarpill has some of the most vibrant, pigmented shadows around, in a ton of super fun shades, with great color payoff.
Cruelty-free and a lot of their products are vegan!This is one of the Indie Makeup Brands
4. Violet Voss Cosmetics

Glitter gals and gents, look no further than Violet Voss. Home to some of the most gorgeous glitters known to man, Violet Voss has loose glitter pigment in a ton of colors, and an entire line of makeup, including highlighters and matte shadows. This is one of the Indie Makeup Brands
5. Floss Gloss Nail Lacquer

This cruelty-free polish brand is also free of the seven harsh chemicals found in most polishes.
Boasting that, a low price tag, and super beautiful, opaque colors that come in pastels, glitters, vamps, neutrals, and more, Floss Gloss is a great brand for those who love nail art!
6. Colored Raine Cosmetics

Beauty Guru Tati mentioned in a recent video that she looooves their eyeshadow, and I mean after seeing their pigmented swatches and color selection, I can totally see why.
7. SauceBox Cosmetics

SauceBox has some of the most pigmented shadows around, founded by a mother and daughter who were set out to produce a, “high-quality line without the high price tag.”
Along with eyeshadow palettes and singles, the brand also carries highlighters, makeup sponges, and makeup brushes, including the magical mermaid brushes photographed below.
8. Jeffree Star Cosmetics

Jeffree Star might be a controversial beauty blogger, but he does have some of the best liquid lipsticks and highlighters around. The Velour Liquid Lipsticks have a matte finish, and last for hours.
9. RMS Beauty

RMS is a line of cosmetics made with organic ingredients, that actually heal the skin, rather than simply masking it and clogging pores.
Their line includes super versatile products like Lip2Cheek and "Un" Cover Up.
10. Morphe Brushes

Morphe has become a household name in the makeup world, offering high-quality makeup brushes at an accessible price. Beyond that, they have eyeshadow palettes, foundations, and more.
11. W3LL PEOPLE

W3LL PEOPLE is a cruelty-free, all-natural makeup brand that utilizes botanicals and is free of fillers. Their belief is that because the skin absorbs almost everything put on it, what we put on it shouldn't be chemical-latent.
12. Makeup Geek

Marlena, aka Makeup Geek on YouTube, was one of the original beauty bloggers, and she expanded her empire with her own makeup collection a few years ago.
Makeup Geek has found their claim to fame with their ultra-pigmented, super affordable eyeshadows, and has since expanded to a full makeup collection.
13. Dose of Colors

Dose of Colors, while offering a full line of cosmetics, is known for their matte liquid lipsticks, traditional lipstick, satin lipstick, and lipgloss. Those who can't get enough lip color will love Dose of Colors!
14. LASplash Cosmetics

These liquid lipsticks have certainly been making a splash in the makeup world, come in some of the most beautiful shade ranges I have ever seen, and are all waterproof.
On top of that, LASplash has some of the cutest packaging ever.
15. Gerard Cosmetics

Gerard Cosmetics' best sellers include their Hydra-Matte Liquid Lipsticks and Slay All Day Setting Sprays, said to be some of the best in the game.
Their setting spray comes in ten different flavors, including Coconut, Lavender, and Watermelon
16. Velour Lashes

Those who opt to wear falsies on the reg, or on the occasional date night, will be a big fan of Velour Lashes.
Velour Lashes range from dainty to daring and dramatic, are cruelty-free, and can be worn over two dozen times.17. Juice Beauty

Juice Beauty is a line of skincare and makeup that uses the finest natural and organic ingredients, using solar power to manufacture their products, and using sustainable packaging and soy-printed ink.
Talk about going green, and looking fab while doing it!
18. Juvia’s Place

Juvia's Place specializes in creating palettes that feature beautiful shadows with both shimmer and matte finishes, high pigment, good color payoff, at an affordable price. Juvia's also offers brushes, blushes, and single shadows.
19. Sigma Beauty

Sigma Beauty has famous dupes of more expensive makeup brushes, specifically MAC, and offers theirs at a fraction of the price.
Beauty bloggers have made this brand well-known, and it has since expanded to makeup like palettes, blush, and mascara.
20. Makeup Monsters

Makeup Monsters has the most colorful, cool colors in Matte Liquid Lipstick, Soft Satin Liquid Lipstick, and Moonlit Metals Liquid Lipsticks. Plus, all products are vegan and cruelty-free!
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